When the average person is bombarded with 10,000 messages a day, how do you make sure yours are the ones people remember?
With the digital disruption cycle now at less than three years, the digital age is going to be a winner-take-all environment where the speed of business is accelerating—and “fast” followers are too slow.
Against this backdrop is a growing communication challenge: We have much more information to communicate and more channels to consider, with limited windows of opportunity, continually accelerating rates of change, and limited bandwidth to get the right messages to the right people at the right time.
Today’s technology leaders have to become a voice of the brand, able to communicate effectively and persuasively to a variety of stakeholders, both internally and externally, about the value that IT delivers. Now more than ever, no IT leader can afford to neglect their communications responsibilities. The stakes are too high.
In a two-part series for IT Pack, O&A’s Dan Roberts explores the 4 pillars of great communication that every technology executive must master, and he shares 5 practical tips that will help you become a next-level communicator—and a next-level leader—so that you can turn your vision into reality.
Dan also had a chance to the pick the brains of a number of IT Communications leaders who are partnering with CIOs and technology executives at organizations like Asurion, Boeing, Dignity Health, Mattel, Union Bankshares, and more. They shared their best tips, takeaways, and insights on how to communicate IT’s value in a way that gets the business to stand up and take notice. Download this illuminating new report: IT Communications: 5 Lessons from an Essential CIO Partner.
What are you doing to proactively change the narrative and communicate the art of the possible? With IT’s end-to-end view of the enterprise, we have an unprecedented opportunity to lead the conversation, paint a picture of the future, and drive the disruption that will future-proof our organizations.
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